Newly established ocean conservation organisation The Ocean Clean Group (OCG) has joined forces with Trinity's in house distribution arm Miracle Media, a leading independent, international movie publisher, to tackle plastic pollution and inspire collective action.
Miracle Media has committed to remove from our oceans around the world, double the amount of plastic used in its home entertainment (DVD/Blu-ray) products.
This partnership will educate audiences on the impact of plastic waste while directly involving consumers in clean-up efforts. For every product sold, Miracle Media will remove double the amount of plastic that a typical DVD weighs from the ocean, empowering buyers to contribute to measurable environmental impact through their purchases, reinforcing a collective responsibility toward ocean preservation.
Oscar Lacey, Founder of The Ocean Clean Group, commented, "This partnership allows us to connect with more people, inspire action, and show how simple actions can drive meaningful change for our oceans."
Andy Taylor, Miracle Media Commercial Director confirmed, “Whilst much of our home entertainment is delivered digitally, via platforms and channels directly into homes across the world, we still create and sell physical products. DVDs and Blu-Rays are largely made up of plastic components and we wanted to contribute to the solution rather than be part of a global ocean contamination problem. For this reason, we are working with OCG as partners to manage the removal of twice the amount of plastic that we create. We believe we are the first in the film publishing business anywhere around the world to introduce such sustainability action and hope others will follow.” He continued, “Our products are not single-use plastics but primarily collectible home entertainment, but inevitably at some point in the future, these items may be disposed of and could potentially contribute to ocean pollution.”
Key Goals of the Partnership:
Educating the Audience: This partnership aims to raise awareness about the impact of plastic pollution on marine ecosystems.
Inspiring Action: Every DVD purchase will directly contribute to ocean clean-up efforts, making buyers active participants in the fight against plastic waste.
Doubling the Impact: Miracle Media will remove double the amount of plastic that a typical DVD weighs from the ocean for every DVD/Blu-Ray sold. This ensures that every buyer is directly involved in removing twice as much plastic waste, fostering a sense of collective responsibility and achievement.
A Shared Vision for Sustainability
This partnership aligns with OCG’s mission to empower individuals and businesses to actively participate in ocean conservation. Through this collaboration, Miracle Media and OCG will foster a global community of eco-conscious individuals, united in their commitment to protecting marine ecosystems. Join us in making a difference. For more information, visit Miracle Media and Ocean Clean Group.
About Ocean Clean Group:
Ocean Clean Group is dedicated to removing plastic pollution from oceans worldwide, collaborating with organisations to empower individuals and businesses to join its mission for a cleaner planet.
About Miracle Media:
Miracle Media specialises in the distribution of home entertainment content, including new productions, completed films, and classic titles. With strong sales partnerships across the UK, North America, Australia, and New Zealand, and global collaborations with industry leaders, Miracle Media ensures its content reaches audiences worldwide while supporting impactful initiatives like ocean clean-ups.
For media inquiries, please contact:
Oscar Arthur | Ocean Clean Group
Email: Management@oceancleanapp.com
Gerry Cole | Trinity Creative Partnership
Email: Gerry@trinitycreative.co.uk